Highlights

• Identified an opportunity to position ACDSee software as the tool for a meaningful quarantine project in 2020

• Recorded, edited, and produced a 3-part video tutorial series walking users through the complete photo restoration process (developing film negatives, repairing damage, colorizing black & white images)

• Created a dedicated website landing page showcasing dramatic before and after transformations that is still live and driving organic search traffic

• Designed graphics for use across social media, Google, and partner websites

• Software trials increased by over 100%, contributing to ACDSee’s highest revenue year on record

• Campaign success led to expanded video content, including live online workshops and additional tutorials featuring new AI-enhanced features as they were added to the product line